viernes, 5 de abril de 2013

El paciente, los servicios sanitarios y la web: el caso de NHS Choices

Breve pero muy interesante la presentación de The King's Fund titulada "Empowering patients and service users" en la que se habla del uso de internet, de la comparativa del coste entre el acceso vía web y las consultas presenciales en el ámbito del NHS y del papel de la red respecto de la toma de decisiones del paciente o como elemento clave para el crowdsourcing.

Llama la atención el dato del coste del servicio NHS Direct (atención telefónica), el éxito del programa de promoción del ejercicio físico Couch to 5K y, en definitiva, la apuesta clara del NHS por el uso de las TIC en los servicios sanitarios y en los programas de promoción de la salud.



Para acabar, una nota sobre la web estrella del NHS, llamada NHS Choices, que cuenta con más de 10 millones de visitas mensuales. Una web pública, fiable, con contenidos comunes para todas las organizaciones del NHS y realizada de forma centralizada para evitar la dispersión de contenidos. Haciendo un cálculo sencillo, los 120 millones de visitas anuales a un precio unitario de 0'13 libras nos dan un total de 15'6 millones de libras (más de 18 millones de euros/año), coste muy cercano al que se comentó en los medios cuando se lanzó la web. Dicho importe incluye el mantenimiento de la web y la elaboración de todos los contenidos (redacción, diseño, coordinación, etc).

Si en España empezamos a hablar de una apuesta parecida, a nivel estatal para evitar duplicidades, nos atascaríamos hablando de precios, sistemas, jefes y demás. Y lo importante es el apoyo de las instituciones, es decir, que la información a través de la web se vea como algo necesario, y no como un capricho de cuatro frikis. Después, discutiremos otras cosas.

24 comentarios:

  1. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  2. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  3. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  4. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  5. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  6. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  7. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  8. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  9. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  10. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  11. Este comentario ha sido eliminado por un administrador del blog.

    ResponderEliminar
  12. Broadcast satellite "in the Star on the 9th," was successfully launched in June last year, it can be said is a milestone in
    the field of live satellite event. So your personal, non-commercial, watercraft
    is exempt from a licensing requirement. These channels offer a variety of genres for the user.


    Look at my web site: radio hamburg verkehr

    ResponderEliminar
  13. If you cannot write love poems for your guy, don't be disappointed easily. These are reaching thousands of people at a time who recognize the self help benefits and pass them on to friends who do the same and they become viral. There are many famous author books published on poems.

    Review my web-site; Email Console

    ResponderEliminar
  14. I understand that those are the products designed by manufacturers to
    make them money and if they are endorsed by winning popular professionals, sales will
    be high. At the same time, web games seemed like the future of gaming, and
    we wanted to be a part of it. t love the unself-conscious little boy or girl, the undaunted miniature explorer who moves
    with unbridled enthusiasm to experience life.

    Also visit my web page A Background In Uncomplicated game Solutions

    ResponderEliminar
  15. It does appear, however, that hypnosis can help a person achieve his or her weight loss goals.
    Authorities inside the area will need to have an intensive understanding of
    laboratory and labeling techniques, infection security
    precautions, appropriate blood attract approaches to
    the elderly and for infants and even more. Now, the
    average healthy amount people are supposed to lose is 2 pounds per
    week.

    Also visit my blog - http: //www.5-10kgabnehmen.de

    ResponderEliminar
  16. The same test can be performed while on the shower.
    You can always choose a box of her favorite chocolates, for example.
    However, believe it or not poems about getting back together actually can be quite powerful
    when attracting your ex back into your life.

    Here is my page ... Gedichte Zur Geburt » Gedichte

    ResponderEliminar
  17. Pandora is built around algorithms that will customize
    the stations based on input from the user and will match other songs based on melody, tone, and other aspects
    of the music selected. They get their revenues only from the commercials and hence,
    they charge nothing from their customers. Using a little exploration (which
    you happen to be clearly working on proper now), expenditure in your business here is exactly
    the instructions to use the medium to your benefit.

    Also visit my blog post; Read Full Report

    ResponderEliminar
  18. But with Nexus Radio the only settings you have to worry about are
    where you want to save your files and what file type you want to save it as.
    Next, build a list of prospects and develop a relationship with those prospects on your list.
    These channels offer a variety of genres for the user.


    Here is my page: www.online-radioportal.de

    ResponderEliminar
  19. That's because Facebook can help you a lot in marketing strategies and selling different products on the internet. You need to make real efforts towards inviting your friends to your fan page. Just because you can do something doesn't mean
    you should.

    Feel free to visit my webpage; simply click the following web site

    ResponderEliminar
  20. In addition to this, now you can listen to the radios online, which is already getting to be pretty popular.
    In my case I listen to all music that is submitted to me before
    I include it on my playlist. Do I have a niche or speciality that is going to make my station unique and successful.


    My homepage; ZPEnergy.com

    ResponderEliminar
  21. Anónimo1/5/13 04:15

    Enjoying the service of Odyssey - Streaming - Radio is so easy.
    They also apparently believe that their customers who like a particular song they hear on the radio, are likely to purchase
    that song, which could add to downloads from i - Tunes. Another radio commercial production tip to chew on
    is to make sure the audio quality is excellent on any spot your produce.


    Feel free to surf to my blog: radio leicester uk

    ResponderEliminar
  22. Anónimo1/5/13 07:27

    99, while the Sansa Clip+ has an entry price of $39.
    Manual; this is the instructions; same again is it in good condition.
    It was the perfect place to meet friends after work, have a few drinks,
    and unwind.

    Have a look at my site; chillout

    ResponderEliminar
  23. Anónimo1/5/13 09:17

    Your should see something similar to the illustration above.
    The "Export to Facebook " plugin is simple to use and
    allows you to export a single image or an album. If
    you're looking to use social networking to advance or enhance your career than sites like Linked In, Career Builder, and Monster make sense to utilize.

    my website :: simply click the up coming internet page

    ResponderEliminar
  24. Anónimo1/5/13 10:24

    Meet Ira – Our Wi fi Internet radio adapter that connects automatically to
    any wireless Internet network. Pandora is free (ad-supported),
    but you can buy an upgrade for no ads and other improvements.
    Do I have a niche or speciality that is going to make my station unique
    and successful.

    Feel free to visit my web site ... online radio - www.online-radioportal.de

    ResponderEliminar